Taking place at the Los Angeles Memorial Coliseum, the Wattstax was organized by Memphis-based Stax Records as a way to recognize the seventh anniversary of the Watts Riots. Isaac Hayes' set began with him being driven to the stage in a gold station wagon as the emcee, Jessie Jackson, hyped the crowd. The band played the “Theme from Shaft” as Hayes walked on stage in a hood and cloak. Hayes threw the cloak off revealing his bare chest covered in a vest of gold chains. And that’s all before he sang a single note! The performance that followed was perfect hot buttered soul.
The Rock and Roll Hall of Fame and Museum will open its latest featured exhibit, Common Ground: The Music Festival Experience on Friday, April 25, 2014. The exhibition will be an engaging look at the music festival as more than just an outdoor concert, but as a community experience. Whether it‘s forging human bonds, building a sense of community, providing broad exposure for musical artists or as one of the most important economic engines of the music industry, the story of the music festival is inextricably linked with music’s powerful cultural impact around the globe. Visit Common Ground: The Music Festival Experience to immerse yourself in this story.