School’s out for summer, but nearly 60 teachers from across the United States and Canada will be heading back to class for the Rock and Roll Hall of Fame and Museum’s Summer Teacher Institute from June 21 to June 25, 2010.
This year’s Institute, Electrifying the Classroom, will bring both K-12 and post-secondary educators together with arts education specialists, historians, curriculum designers, and musicians to learn how to use popular music to teach across the core-curriculum, energizing the classroom with an art form that speaks to today’s students.
The Institute will include a Hall of Fame Series event featuring Bobby Massey, founding member of the O’Jays, on Thursday, June 24. This event is open to Summer Teacher Institute participants only.
About Bobby Massey
Bobby Massey is a founding member of Rock and Roll Hall of Fame Inductees the O’Jays. The O’Jays’ story dates back to the late Fifties when Eddie Levert and Walter Williams began singing gospel on a radio station in their hometown of Canton, Ohio. Joined by fellow high-schoolers William Powell, Bobby Massey and Bill Isles, they became the Triumphs, an R&B vocal group, in 1959. Their popularity as a live act got them signed to Syd Nathan’s King label, where they released a pair of singles as the Mascots.
They were then taken under the wing of Cleveland disc jockey Eddie O’Jay and renamed the O’Jays – a name that stuck. In 1961 they headed to Los Angeles, where they honed their craft with producer H.B. Barnum. They recorded for Barnum’s Little Star label and then got signed to Imperial Records. The O’Jays spent much of the Sixties on the Imperial and Bell labels, enjoying chart success on the R&B side with such hits as “Stand in For Love” (#12) and “I’ll Be Sweeter Tomorrow (Than I Was Today)” (#8). The group’s fortunes took a leap when they met producers Kenny Gamble and Leon Huff backstage at Harlem’s Apollo Theater in 1968. The O’Jays signed to the duo’s fledgling Neptune label, for which they recorded seven singles, including the R&B hit “One Night Affair” (#15).
Massey left the group in 1971, shortly before the group signed to Gamble and Huff’s Philadelphia International label. He has since retired from performing and has established several recording companies to promote and nurture the talents of young artists. Bobby designed the “Back 2 Basics” program to help our children develop into responsible, well mannered, successful adults. Massey is also the President / CEO of Mass Network, a business development and consulting company whose goals are to make resources available to small, minority business organizations in order to realize maximum growth potential. Because of his many successes, Bobby is dedicated to giving back to his community and the world at large.
Bobby Massey was inducted into the Rock and Roll Hall of Fame in 2005.
The Hall of Fame Series, which began in April 1996, is a cornerstone of the Museum’s curatorial and educational efforts. By bringing inductees to Cleveland (and occasionally to venues in other parts of the country) on a regular basis, the series offers audiences rare and unique access to Hall of Famers in an intimate setting. Formats for these once-in-a-lifetime events have inspired spontaneous conversation and impromptu performances, special presentations, and audience-participation question and answer sessions. The series celebrates the careers of some of rock music’s biggest names and allows the public to learn about the history and influence of rock and roll from the people who made it. Each Hall of Fame Series is audio and/or videotaped for use in the Museum’s future Library and Archives.