Woodstock Artifact Donation
Included with Admission
Gold attended the festival as a teen, and shortly thereafter the father of his then-girlfriend bought the plywood panels of the stage and used them to build a paddleball court. In 2017, Gold acquired the panels of the original stage where Inductees Jimi Hendrix, Janis Joplin, and more delivered legendary performances and started Peace of Stage, a website where fans can purchase pieces of the original stage that have been repurposed as necklaces and other collectibles.
“People have an intense emotional attachment to the festival, whether they were there or not. The original stage is the only artifact that exists for people to touch and reflect upon,” said Gold. “Its importance is beyond measure — it’s like the Holy Grail of rock music.”
Steve Gold’s knack for anticipating trends began at the age of 14 when he took some of his Bar Mitzvah gift money to produce his first rock concert. Since then he has aptly demonstrated this talent with forays into other successful high profile endeavors involving music venues, entertainment and food innovations. Though his official title for many of these entrepreneurial businesses varied, Steve was spokesman front and center for all of them. In conjunction with the 20th Anniversary of the 1969 Woodstock Festival, Steve was awarded the merchandising rights to sell memorabilia from the original event. He worked in community relations for “Woodstock ’94.” His connection with Woodstock and as a nightclub impresario led him to cross paths with well-known activists and generation defining figures Timothy Leary, Jerry Rubin, Steve Rubell, Bill Graham, Ian Sharger and Abbie Hoffman .In the late 1970’s and 1980’s Steve owned and operated Baby Boomers, Inc., an entertainment promotion company, and was executive director of the Palladium and the Saint Dance Club, both in New York City. He conceived and marketed events for Columbia pictures, major fashion houses, MTV and book authors. He helped organize the first MTV live broadcast Earth Day concert in Central Park.
Cleveland, Ohio 44114