Jimi Hendrix Studio Soundboard, c. 1967

Rock & Roll Hall of Fame Revisits Iconic Summer of Love in New Exhibition


Cleveland, Ohio (June 21, 2017) – The Rock & Roll Hall of Fame is giving visitors the opportunity to explore the summer of 1967.

Fifty years ago, in 1967, the epicenter of counterculture, the San Francisco neighborhood Haight-Ashbury, attracted young people by the thousands. Though an eclectic group, they often shared similar beliefs: experimentation, a rejection of consumerist values, peace, and a general opposition toward the Vietnam War. They also shared a passion for music. The Summer of Love Turns 50 exhibition will celebrate a time when musicians were looked to as a collective mouthpiece for a generation.

The exhibit will open to the public on June 21, the first day of summer.

Visitors can experience rarely seen artifacts including:

  • Jimi Hendrix’s purple velvet jacket and recording console used for his “Summer of Love” recordings
  • A guitar played by Ron “Pigpen” McKernan of the Grateful Dead
  • Clothing worn by Michelle Phillips of the Mamas and the Papas
  • Iconic concert posters from The Fillmore, Avalon Ballroom and others
  • Original artwork by Marty Balin of Jefferson Airplane

In addition to the Museum’s exhibition, the Rock Hall’s Library & Archives (2809 Woodland Avenue) will showcase a companion display of concert handbills featuring the visual artists who reflected the culture’s vibrancy.

Alongside the Rock Hall’s Rolling Stone / 50 Years, the exhibition is part of the Rock Hall’s larger look back at the music and culture 1967. A variety of public programming options will provide communal experiences throughout the summer.

About the Rock & Roll Hall of Fame:

Rock Connects Us. Our mission is clear: To engage, teach and inspire through the power of rock and roll. We share stories of the people, events and songs that shape our world through exhibits, innovative programs and concerts. Join the millions who love it as much as you do. Experience us live or online – Visit rockhall.com or Facebook, Twitter and Instagram (@rockhall). Long Live Rock!

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