Herb Alpert and Jerry Moss
Sting (The Police)
Ahmet Ertegun Award
Sting of The Police Inducts Herb Alpert & Jerry MossSting of The Police Inducts Herb Alpert & Jerry Moss at the 2006 Rock & Roll Hall of Fame Induction Ceremony
Sting of The Police Inducts Herb Alpert & Jerry Moss00:03:26
Herb Alpert & Jerry Moss Acceptance Speeches00:10:54
Hall of Fame Essay
The history of American pop music is filled with great partnerships. Most of them, from Rodgers & Hart to Jam & Lewis, are songwriting teams working under pressure to create hits for the stars of the day. But occasionally fate brings together two highly talented men who create and build a record company with the same love and dedication that goes into the best songs.
A&M Records, the brainchild of Herb Alpert and Jerry Moss, remains one of the greatest labels launched in the 1960s, a decade when thousands of independents were born in America.
they each invested $100, distributing records from a garage in Hollywood
Cleveland, Ohio 44114